Amazon to create biggest disruption in a generation: Bain & Co
Sue MitchellColumnist
Amazon threatens to create the biggest retail disruption in Australia in a generation by engaging with consumers in ways that traditional retailers will struggle to emulate, according to Bain & Co.
"The Australian consumer is very Amazon ready," says Bain & Co partner Yngve Andresen, who led recent research into Amazon's likely impact on Australian retailing.
Subscribe to gift this article
Gift 5 articles to anyone you choose each month when you subscribe.
Subscribe nowAlready a subscriber?
Latest In Retail
Fetching latest articles